FOR IMMEDIATE RELEASE 

 

CONTACT:            Sarah O’Donnell, director of communications
                              715/343-6629 | sodonnel@pointschools.net 

 

November 20, 2024

Stevens Point School District Earns Spectrum Awards for Excellence in School Communications

 

The Stevens Point Area Public School District was recently honored by the Wisconsin School Public Relations Association (WSPRA) with Spectrum Awards of Excellence and Best in Category for its work in school communications. 

 

WSPRA presented the Spectrum Awards at its annual conference held November 13-15. The Stevens Point School District earned two Awards of Excellence, an Award of Merit; as well as Best in Class in the Video Series Category; 

• Video Series: Award of Excellence (Best in Category); “Moving Forward, Together: Referendum Video Series 

• Excellence in Writing: Award of Excellence; “Key Messages in Response to the MacIver Institute Article” 

• Referendum Campaign: Award of Merit; “Moving Forward, Together: 2024 Operational Referendum Campaign”

 

Spectrum Awards recognize high-quality school communication and engagement efforts by or on behalf of Wisconsin school districts. This year, this statewide competition honored over 80 school districts and CESAs with awards.

 

“The dedication and creativity in these projects are shining examples of the exceptional work happening in school public relations,” Emily DeBaker, Wisconsin School Public Relations Association President said. “Recognizing and celebrating this amazing work not only honors district achievements but also inspires others to continue telling the powerful stories of our schools and communities. We thank these hard working school PR pros for setting the standard and reminding us all of the impact great communication can have."

 

WSPRA’s Spectrum Awards were judged by members of other school public relations associations in 20 different states, from New York to California. 

 

The Wisconsin School Public Relations Association (WSPRA) is a professional association representing schools, school districts, educational associations, consulting agencies and organizations. 

 

WSPRA is a state affiliate of the National School Public Relations Association (NSPRA). The mission of WSPRA is to expand the capacity of its members to provide effective communication management for the purpose of strengthening educational opportunities for all students. 

 

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CUTLINE: Cory Hirsbrunner, Superintendent (left), and Sarah O’Donnell, Director of Communications (right), proudly pose with the two Spectrum Awards of Excellence presented by the Wisconsin School Public Relations Association, recognizing the Stevens Point Area School District for outstanding achievements in school communications. (Photo/Wisconsin School Public Relations Association)

 

CUTLINE: Cory Hirsbrunner, Superintendent (left), Sarah O’Donnell, Director of Communications (center), and Brian Nicol of the Donovan Group (right) pose with the Spectrum Award of Merit presented by the Wisconsin School Public Relations Association, recognizing their collaborative and high-quality work in school communications. (Photo/Wisconsin School Public Relations Association)